The second ad showed another mini-game in which the user has to solve a puzzle to keep a man from drowning in a tower filling with lava. The first of these ads showed a mini-game in which the player has to solve a puzzle to unite a man and woman without meeting the burglar. ![]() The judgment contains important lessons for game developers who stray from “core gameplay” when promoting their gaming apps.Īccording to the ASA, Playtrix published two paid-for Facebook posts which were not representative of the games they advertised. ![]() The Advertising Standards Authority (the “ASA”), the UK's independent advertising regulator, banned two misleading ads for the Homescapes and Gardenscapes games, developed by PLR Worldwide Sales Ltd t/a Playtrix (“Playtrix”) for deceptive video ads which misrepresented the games’ actual gameplay.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |